What does it mean to be human in the age of AI?
Generative AI does more than comb data and improve efficiency; it can accomplish tasks that reflect complex, human-like qualities–and, according to consumers, it can do them well.
Our research shows that one in three consumers believe that AI can capture the depth of human emotion and surpass human creativity with enough time and data. Forefront businesses should anticipate AI disruptions to the workforce by optimizing how employees utilize AI–not only for analytics and data, but also regarding creative thinking, motivation & self awareness, and empathy.